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GEO Magnetic Lamp.

GEO Magnetic is quite an awesome lamp as far as design thinking goes.  The basic lamp is a halo of light that glides up and down a steel rail, using magnetic attraction.  The base halo holds a ball shape switch that looks suspended but is held in place using a fine thread.  There are three levels of illumination and the electric current flowing into each section varies in intensity, this allows the spherical switch to shift its position to on/off.  Super sick.  Besides being a desk lamp, the GEO Magnetic doubles up as a romantic moodlight when the light halo is glided closer to the base.

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