Take a look at the creative packaging design by Kira Koroknai, Budapest. As a starting point, Kira’s goal was to create a minimalistic and eye-catching design which fits to the extant identity of Csetvei Winery. With the black and white pattern, she wanted to reflect on the wine’s characteristic and full-bodied taste. The other aspect of the designing was to create the unity of the label and the bottle. Kira wanted the bottle design to be a part of the treat of drinking wine, that’s why she chose the full bottle design instead of a classic label form. This way, the bottle also becomes a part of enjoying the wine. It creates a personal experience as the drinker holds and turn the bottle around while having a chat.