Now that I’m (allegedly) an adult, I tend to do most things my own way. Some people love it, others loathe it, and most are just purely perplexed by it. I never felt the need to explain myself to anyone, but when my assistant showed me ‘The 8 Irresistible Principles of Fun’, it described my thought process so well, I felt like I should share it. Although I didn’t make the video, Toronto’s “Box of Crayons” made the great presentation. Check the method.