Posts Tagged ‘ Superbowl ’
So last nights Super Bowl 51 may have been a triumph of sport for some, and a crushing defeat for many other fans, but the one team that didn’t fail to deliver was Hollywood. The Super Bowl commercials have become infamous for outrageous commercials, and exclusive looks at summer blockbusters, so no matter which team you rooted for, all movie fans won. Check out a recap of all the Super Bowl movie spots from last night.
I had an interesting time this week combing through articles, photos, and videos on the internet, and two specific things, not only caught my eye, but will cease to leave my mind. The first of which is the new Samsung Galaxy S7 commercial featuring Weezy himself. Lil Wayne has said that his debut role in Apartments.com’s Super Bowl ad was “dope” and the “illest idea ever.” He loved it so much that he’s now taken a new role in Samsung’s Galaxy S7 ad campaign. The rapper said he plans to do more acting in commercials in the future. Adweek asked Lil Wayne if he’d like to be in more ads and he responded: “Hell yeah, I do … it was kind of different to have to actually follow the rules, and that was cool. Being on the set and knocking it out, it was fun.” The commercial itself is hilarious, and quite “different”. Check the method below.
The second internet clip that is now seared into my memory, is the Pixar spoof from writers/producers Seth Rogen and Evan Goldberg. “Sausage Party” may look like it’s headed for an NC-17 rating, but the creators assured advanced audiences at SXSW that it has already been awarded an R rating by the MPAA. It is directed by Greg Tiernan and Conrad Vernon. And it is definitely not for children, so keep them far, far away. Seth Rogen headlines this adventure as a hotdog just looking to get laid inside a delicious bun. But he soon discovers his destiny lies upon a different path. The film features the vocal talents of a who’s who of today’s comedy stars. The ensemble also includes Kristen Wiig, Jonah Hill, Bill Hader, Michael Cera, James Franco, Danny McBride, Craig Robinson, Paul Rudd, Nick Kroll, David Krumholtz, Edward Norton, and Salma Hayek. Check the trailer below.
The day before Beyoncé takes the stage during the Coldplay-headlined Super Bowl 50 halftime show, the singer dropped her surprise new single “Formation,” her first new song since her Beyoncé: Platinum Edition was released in November 2014. “Formation” is available to stream n beyonce.com
After a largely quiet 2015, this is Beyoncé’s second new video in as many weeks: Coldplay recently unveiled the Holi-inspired clip for their collaborative A Head Full of Dreams track “Hymn for the Weekend.”
Beyoncé was reportedly rehearsing “Formation” during the halftime show preparations leading up to Super Bowl 50. However, it remains unconfirmed whether she’ll debut the song live Sunday at Santa Clara, California’s Levi’s Stadium. Bruno Mars, another previous Super Bowl halftime show headliner, will also appear during Coldplay’s set.
Warner Bros. Pictures announced today that Jesse Eisenberg has been set to star as Lex Luthor and Jeremy Irons will play Alfred in the upcoming Zack Snyder untitled Superman/Batman film. The dual announcement was made today by Greg Silverman, President, Creative Development and Worldwide Production, and Sue Kroll, President, Worldwide Marketing and International Distribution, Warner Bros. Pictures.
Snyder stated, “Lex Luthor is often considered the most notorious of Superman’s rivals, his unsavory reputation preceding him since 1940. What’s great about Lex is that he exists beyond the confines of the stereotypical nefarious villain. He’s a complicated and sophisticated character whose intellect, wealth and prominence position him as one of the few mortals able to challenge the incredible might of Superman. Having Jesse in the role allows us to explore that interesting dynamic, and also take the character in some new and unexpected directions.”
The director added, “As everyone knows, Alfred is Bruce Wayne’s most trusted friend, ally and mentor, a noble guardian and father figure. He is an absolutely critical element in the intricate infrastructure that allows Bruce Wayne to transform himself into Batman. It is an honor to have such an amazingly seasoned and gifted actor as Jeremy taking on the important role of the man who mentors and guides the guarded and nearly impervious façade that encapsulates Bruce Wayne.”
Eisenberg received Academy Award, Golden Globe Award, Screen Actors Guild Award and BAFTA Award nominations for his starring role as Mark Zuckerberg in David Fincher’s The Social Network. He also starred in Woody Allen’s To Rome with Love and Louis Letterier’s Now You See Me. He next appears in The Double and NightMoves.
Irons won the Academy Award for his portrayal of Claus von Bülow in Reversal of Fortune. His work in the film also garnered him a Golden Globe Award. He won an Emmy Award and a Screen Actors Guild (SAG) Award for his performance in the TV miniseries “Elizabeth I,” opposite Helen Mirren, and recently starred on the small screen as Rodrigo Borgia in Neil Jordan’s highly acclaimed Showtime series “The Borgias,” for which Irons earned a Golden Globe nomination. He was recently nominated for a SAG Award for the PBS Great Performances television miniseries “The Hollow Crown,” for his performance as Henry IV.
Snyder’s film stars Henry Cavill, reprising his role as Superman/Clark Kent, Ben Affleck as Batman/Bruce Wayne, and Gal Gadot as Wonder Woman/Diana Prince. The film also reunites Man of Steel stars Amy Adams, Laurence Fishburne and Diane Lane. The new film is currently being written by Chris Terrio, from a screenplay by David S. Goyer. Charles Roven and Deborah Snyder are producing, with Benjamin Melniker, Michael E. Uslan, Wesley Coller, David S. Goyer and Geoff Johns serving as executive producers. The film is set to open worldwide on May 6, 2016, and is based on Superman characters created by Jerry Siegel &Joe Shuster, Batman characters created by Bob Kane, and Wonder Woman created by William Moulton Marston, appearing in comic books published by DC Entertainment.
Football fans are no doubt excited for the 2014 Super Bowl, but even non-sports fans can find something to enjoy. No, we’re not talking about Bruno Mars, we’re talking about the Super Bowl movie trailers that will be airing during the commercial breaks. With the 2014 Super Bowl set to air on FOX at 6pm on February 2, we thought now would be the perfect time to run through what we know is going to debut during the big game and what surprises could still be in store.
Michael Bay confirmed last month that the first ‘Transformers 4′ trailer would run during the 2014 Super Bowl with another theatrical trailer arriving shortly thereafter. What can we expect to see in the big ‘Transformers: Age of Extinction’ reveal? Hopefully our first look at the rumored Dinobots. Bay’s ‘Transformers’ films haven’t always been the most satisfying movie experiences, but they do give good trailer. Expect the :30 ‘Transformers 4′ trailer to run during the first quarter.
Also confirmed in December was that Sony had purchased a 2014 Super Bowl slot for a new ‘Amazing Spider-Man 2′ trailer. Unlike ‘Transformers 4,’ we’ve already seen a handful of ‘Amazing Spider-Man 2′ footage, so we don’t anticipate a major reveal, more like a solid condensing of the existing trailer. It’s possible they’ll use this spot to give more exposure to Rhino and/or Green Goblin, but a safer bet is more concentration on the Spider-Man/Electro battle that has been at the center of the marketing campaign so far.
With Sony’s purchased time, they’d be wise to give one last push to the ‘RoboCop’ remake, which opens 10 days after the 2014 Super Bowl. The film has been tracking on the low end and a big Super Bowl trailer could give it a significant enough boost to its opening weekend numbers. It doesn’t hurt that, to date, Sony has been aggressively promoting the film during the NFL playoffs.
While a ‘Need for Speed’ Super Bowl trailer has yet to be confirmed, there are a few signs pointing in that direction. For one, we know Disney has purchased ad time during the 2014 Super Bowl (‘Need for Speed’ is a DreamWorks film, but is being released by Walt Disney Pictures). Second, ‘Need for Speed’ opens just over a month after the Super Bowl airs and the added promotion could give it the most real impact (in terms of box-office and awareness). Finally, it just seems to fit. Universal had previously used the Super Bowl to advertise it’s flagship racing franchise, but with ‘Fast and Furious 7′ pushed to 2015, the landscape is wide open for ‘Need for Speed’ to hit that demographic.
Summit Entertainment hasn’t confirmed anything, but we’d guess the NFL-approved ‘Draft Day’ (which follows the fictional events leading up to and during the NFL Draft for Cleveland Browns GM, Sonny Weaver (Kevin Costner)) is as much of a slam dunk as anything. The NFL rarely grants Hollywood the license to use its teams, logos and properties in film (‘Jerry Maguire’ is the last one we can think of), so we think it would be foolish if Summit didn’t try to capitalize on the Super Bowl to cross-promote to a football-loving audience.
The ‘Captain America 2′ trailer (and sneak peek with ‘Thor: The Dark World’) was very well-received and we wouldn’t be surprised if Disney and Marvel opted to capitalize on that buzz in advance of the film’s April release. The Helicarrier crash is the big money shot spectacle that goes over well in Super Bowl trailers, so assuming Disney has some space, we think this is a pretty good bet as well.
Lionsgate has purchased time during the 2014 Super Bowl pre-game show and the only film on their roster that would make sense to pay all that money to advertise is their big summer movie, ‘The Expendables 3.’ The early teaser for the film was very much a tease, showing us no actual footage and a 2014 Super Bowl trailer could fix that, giving audiences their first look at Stallone, Schwarzenegger and Statham alongside newcomers like Harrison Ford and Mel Gibson.
20th Century Fox has made a habit out of not commenting on their Super Bowl ad buys, so at this point, we don’t even know if they have purchased a spot or what they plan to do with it. BUT…the 2014 Super Bowl airs on FOX, so why not use their own time to advertise one of their own movies. If a 20th Century Fox movie were to be promoted, it could be the upcoming ‘X-Men’ film, which promises to be one of the biggest movies of the summer. Or…
One could argue that ‘X-Men: Days of Future Past’ will be one of the biggest movies of the summer regardless of a 2014 Super Bowl trailer. If Fox wanted to promote one of its up-and-coming properties (one with considerably less star power), they could promote this summer’s ‘Dawn of the Planet of the Apes.’ Fox has enough faith in this film to already start developing the upcoming sequel, so why not show off a variation on the teaser trailer?
With ‘Fast and Furious 7′ pushed to 2015, Universal doesn’t have any obvious blockbusters in 2014 and nothing that makes perfect sense for a Super Bowl trailer. But, if they were looking to sneak in, the Seth Rogen/Zac Efron comedy could fit. It doesn’t have to be an action-packed franchise movie to win over Super Bowl audiences – just look at the rest of the commercials. The ones that traditionally get rated the highest are the funniest ones.
MGM has been out of the game for so long, they’re barely considered one of the big movie studios anymore, but they do have the rare big movie coming up. Starring Dwayne “The Rock” Johnson, ‘Hercules’ could be MGM’s chance to make a big splash with their only major movie of the year.
Warner Bros. has opted to sit out this year so one Super Bowl trailer you won’t see (which is one we were really hoping we would see) is ‘Godzilla.’ This also puts ‘Edge of Tomorrow’ and ‘Jupiter Ascending’ out as well.
The 30-second version of the new trailer for The Avengers that ran today on the Super Bowl gave us just the barest of glimpses at the Hulk. The extended, 60-second version doesn’t show us much more of the angry green giant, but we do get to see the lovable rageaholic from the front, at least.
Even more tantalizing: Blink and you’ll miss a couple shots that appear to feature the mysterious alien army that Loki (Tom Hiddleston) brags about to Tony Stark (Robert Downey Jr.). They’ve been long rumored to be the Skrulls, and the seemingly dark-green armored uniforms of the invading horde would certainly lend fuel to that fire. But without a doubt, the best line in the trailer comes at the very end. “I have an army”…. “We have a Hulk.” Check the method below.
Many people celebrated the Superbowl this year in many different ways, but not too many as extravagantly as Weezy F. Baby and Drizzy Drake. After the release of Lil Wayne’s independent track “Green And Yellow”, I’m sure he was quite relieved when Green Bay took the win. But check the method below to see Lil Wayne, Drake, and Play N Skillz at their post XLV bash.
Click the pic to hear the song.
My good friend and investment consultant “The Distinguished Mr. Reyes”, put me onto the Lil Wayne’s already notorious “Green And Yellow” freestyle the other day on the way to the club. For those of you who haven’t heard the song, click the pic above to listen, but essentially it’s a rally cry for the Green Bay Packers to win the Superbowl this coming Sunday. He was recently called onto ESPN to discuss the track and its reaction. My appologies for the shotty video quality, I always try to keep a certain standard on the blog, but this is the only video I could find anywhere on the internet. The interview is pretty in depth, but there’s a point midway through when one of the hosts kind of blatently disses Wiz (the originator of the ‘Black and Yellow track) that had me floored. Check the method below to hear what Weezy had to say.
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