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Posts Tagged ‘ Campaign ’

Red Light District Awareness campaign | STOP THE TRAFFIK


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This campaign caught a lot of attention when the men thought at first that the girls were just dancing together for their entertainment, but sometimes things are not what they seem. Men, women and children are trafficked – tricked, forced and exploited in the sex industry. Awareness campaign created by Duval Guillaume Modem and produced by monodot in support of STOP THE TRAFFIK.

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Prada Spring 2014 Campaign


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This season’s Prada video shows off the Steven Meisel-shot stars of the Spring-Summer 2014 campaign as slickly dressed fashion spectators. The stylish cast of up-and-coming models act out a series of imaginary events, from sports to movies, to concerts. It starts with a game of imaginary tennis, complete with candy pink balls and homemade sound effects, before moving to a movie theater with 3D glasses and colored popcorn.

Gatorade Benefit Project


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Gatorade has partnered with artists from around the world to create a dynamic print campaign featuring star athletes representing different sports such as NFL, Baseball, Tennis and Athleticism. The campaign features illustrations of the athletes that demonstrate the benefits of Gatorade products and drives at the idea that athletic performance is driven from the inside. Commissioned by TBWA\Chiat\Day he was direct to illustrate a combo of 3 ads for the campaign including the artworks for Cam Newton, Derek Jeter and Usain Bolt, the visual direction was well accepted by PepsiCo and they invited me also for a fourth ad for JJ Watt and participate on a feature for MTV interviewing the star.

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A Submarine Emerges in Milan for M&C Saatchi’s Campaign


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When it comes to catching people’s attention, advertising agency M&C Saatchi certainly don’t mess around. Their latest stunt took place in the city of Milan, where they constructed a large installation that looks like a massive submarine has surfaced right in the middle of the city’s Piazza Mercanti. The stunt was for client Europ Assistance IT (an insurance group based in Italy) as part of their “Protect Your Life” campaign and included an early morning performance where stunned sailors emerged from the submarine and the car driver ran around in a fit of rage and confusion. To make sure the point of the whole thing wasn’t missed by passers by, a man in scuba diving gear was on hand to speak to people about the importance of safeguarding their possessions.

Hope Super Push Up: Right and Left Together


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The main goal of the advertising campaign is to be catchy. If people remember the print ads they will remeber the company for sure. One of the best way to be catchy is to bring lots of fun. And today’s print ad by Hope, a push-up brand, brings fun. Their slogan for this advertising campaign is “Right and Left together”. And the creators of this campaign advertising agency Giovanni+Draftfcb from Brazil in funny way shows world leaders like Bush, Castro, Chavez etc.

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Myspace Run $20 Million Campaign for Relaunch


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Now that Myspace is back and open to the public once again, they’re keen to make sure everyone knows about it by running a $20 million ad campaign that will span broadcast, radio and digital platforms. The campaign is the beginning of an effort for the once-dominant social network to climb back to the top, but co-owner Chris Vanderhook knows it’s not going to be easy, recognising that “no fancy marketing campaign” will change Myspace’s image overnight. The television spot will feature a party scene with Pharrell, Sky Ferreira, RiFF RaFF, and more… Do you think Myspace are going to make a comeback?

Terry Richardson Stars in New Valentino Campaign


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Famous fashion photographer Terry Richardson has shot a new advertising campaign for the Italian luxury brand founded by Valentino Garavani. Often controversial photographer Terry Richardson has flexed his fashion muscles with some new (semi) self-portraits for Valentino.

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