Posts Tagged ‘ Beer ’

This Will Give You A Reason To Listen To A Beer Bottle.


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“19th Century technology meets 21st Century music over a bottle of beer in the latest extension to the Beck’s Record Label project. This time, the art label has evolved, and been replaced by the grooves of Auckland band Ghost Wave. Their new single was inscribed into the surface of a Beck’s beer bottle which could then be played on a specially-built device based on Thomas Edison’s original phonograph.”

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The clever people at Auckland firm Gyro Constructivists first had to design and build a record-cutting lathe, driven by a hard drive recording head. Then they reinvented Edison’s original cylinder player, using modern materials and electronics and built to very fine tolerances. The Edison Bottle made its public debut at SemiPermanent in Auckland in May to a standing ovation from the assembled media and design community.

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Beck’s has had a long association with music and art. In fact, at about the same time Heinrich Beck was brewing his first beer in the 1870s, Tom Edison was tinkering away on designs for the first phonograph. Considering how beer has influenced recorded music since then, this physical collaboration was very appropriate and long overdue.”

-via Dieline

Budweiser’s Super Bowl Commercial: A Puppy And A Horse Are In Love


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Budweiser has always has heart warming commercials when it comes to the Super Bowl, in a nutshell, it tells the tale of a puppy who repeatedly escapes from its owner in order to spend time with a big  clydesdale at a nearby farm. Try as they might, the owners can’t seem to keep the puppy from its beloved, and with a little assistance from the horse’s inner circle, the animals are forever united.

Beer Swimming Pools At Starkenberger Brewery Castle


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Located just a few hours outside of Munich, Starkenberg’s Castle is a brewer in Austria that has been blessed with the world’s only beer swimming pools. Swimming pools filled with nearly 42,000 pints of warm beer. While it might be nice to soak your sore muscles in booze, they definitely don’t recommend that you drink the “pool water.” You can however order a drink while taking a dip. After years of an obsolete fermentation cellar, the team decided it was time to convert this cellar into a full-fledged beer spa. All in all, there are seven different 13 foot pools nestled within the walls of the 700 year old castle.

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True Male Friendship from Guinness


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Irish brand Guinness has shown that male friendship – it’s not just to drink beer together. True friendship is tested by time, tests and actions. As a part of multi-year campaign “Made of more” Guinness created 60 seconds video where using only 20 words they were able to show the true nature of human relationships. This video has it all: competition, failure, fall, and pain, as well as dedication, loyalty, strength of the human spirit and the friendship of these men. And as a finishing touch – composition Cinematic Orchestra “To Build a Home” sounding on a background.

 

 

Pairing Series by Kyle Dreier


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It is generally agreed that for each type of food exist perfect type of drinks. And Nashville based food photographer Kyle Dreier decided to show how to compose them ideally. In the project called “Pairings Series: Food & Drink…and String” he composed perfect pairs of food and drink. And if you don’t know or doubt what to choose for your dinner take a look at this series and you will know.

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Beer Barrel Bedroom


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The beer barrel bedroom is perfect to try if you’re in Ostbevern, Germany. Built from 19th century real beer barrel, which was in use until 1995, this bedroom can accommodate two persons at a time.

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Joël Robuchon gets his own Japanese beer


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Michelin-starred French chef titan Joël Robuchon has lent his name to a Japanese beer that is set to launch early next year. Robuchon has teamed up with Japanese brand Sapporo Breweries to develop Yebisu, a beer made with malt from the Champagne region of France that’s meant to pair well with French cuisine, according to Asahi Shinbum. The red can bears his name and will be served at his Tokyo restaurants, where red is likewise the dominant or accent color at L’Atelier and Rouge Bar. A can of Joël Robuchon beer is priced at 335 Japanese Yen, about €3. The beer is expected to launch February 20, 2013.