I love having a drink on a plane, and if it’s a private flight, I get wasted as soon as the wheels are up. This is primarily because I have an irrational case of aviophobia, but the folks over at Belvedere have other motives when it comes to drinking while flying. To mark the launch of the Intense Unfiltered 80, and the creation of the Intense family, Belvedere Vodka asked Brand Opus to design a luxurious gift pack. “The core brand equities of the frosted trees create a frame for the Intense family, whilst paralleling the window device of the bottle design. The trees are supported by branded etching on the side of the presentation case, to maximize brand exposure. The finishing touch, the ultimate in luxury gifting, is the luggage tag, which not only creates a means for each case to be personalized to the recipient, but also adds to the luxury jet set theme.”
