Posts Tagged ‘ Ads ’
If you ever want to drink and be on the internet, here are a few great ways to be interactive by using different social medias that popular today, looking up something, or making a game with sending emails out to people. Have fun.
Sometimes certain companies come up with plain advertisements that just tell you exactly what they are selling or trying to tell you. Then there are companies like these ones that come up with some creative and funny ways to tell you what they are advertising.
Here is the much anticipated Versace’s Fall Winter 2012 ad campaign shot by photographic duo Mert Alas and Marcus Piggott and stars models Philipp Schmidt, Dmitriy Tanner, Elza Luijendijk and Kaccey Carrig.
“I’m really thrilled with our new campaign. The result is bold, strong, iconic and perfectly conveys the sexy rock vibe of our F/W collection,” Donatella Versace said.
At first glance we thought this was a campaign for sunglasses, but no. This campaign of massive vinyl stickers hit the bathrooms of Beirut’s trendy spots to draw attention to Riviera Privé. It is an exclusive beach, pool and bar and lounge area in one of Lebanon’s most famous hotels, the Riviera Hotel. Riviera is located right in Beirut city, facing the Mediterranean. The hotel has been a favorite destination of jet-setters since 1956. The Riviera Privé area has seen several reiterations of glamour and luxury, as has the hotel itself, but it is definitely the place for beach-loving locals who want to see and be seen. The sticker campaign created by République Beirut plays cleverly on this theme by implying reflective sunglasses and evoking the sense of being watched. – My guess is that not so long from now, a sunglass company will use this same idea.
Born 1973, in the Czech Republic as a farmers son, Petr found his way to glass music through accordion and piano. He specialized on glass harp and has been brilliantly playing it for 15 years. His multifaceted compositions, performed on his self-developed glass harp made of 33 glasses, are policed by his unique playing technique His repertoire covers everything that makes his glasses sing. From classical to tradition music, to pop. Numerous appearances at the events and in shows, as well as in film, television and advertising confirm the uniqueness of Petr Spatina’s performance. Truly outstanding music that goes straight into the ear and definitely under the skin.
ALRIGHT, lets get down to me shooting myself in the foot. For anyone who knows me personally, and my battle with cigarettes, I’m sure I’ll come under a bit of fire for posting this. (But who cares). Regardless of the criticism, I think all the ads in the anti-smoking collection are very well thought out, and extremely attention grabbing. Some of the images in the collection caused a bit of controversy due to the images, but to be 100% honest, graphic and shocking is what someone needs when starting down the road to quitting.
After the overwhelming response I got from the post on the 2012 Campari calendar I started looking for some other interesting ads that folks had planned for 2012. After a brief search, I found the 2012 Louis Vuitton Cruise ads. The lovely Arizona Muse is captured by Mark Segal’s camera for Louis Vuitton Cruise, and all the pictures are somewhat reminiscent of classic Bond films.
I was out with a client the other day for a dinner meeting, and while we were eating, she noticed a sign for Coca-Cola that listed the price as 5 cents. Immediately after I reassured her that EVERYTHING that far back in time was that cheap, I began to wonder what exactly they must have spent on advertising if their product was priced at 5 pennies. So I did some digging, and came across a library of vintage Coke ads. Fantastic, colourful, wholesome, and memory provoking are just a few of the words and phrases that can be used to describe them all. Check the method for your inspiration.
Chaplin vs Hitler
Leonardo da Vinci once said: “Simplicity is the ultimate sophistication”, and architect Ludwig Mies van der Rohe adopted the motto “Less is more” to describe his extreme simplicity, by enlisting every element and detail to serve multiple visual and functional purposes (such as designing a floor to also serve as the radiator, or a massive fireplace to also house the bathroom).
Even after 500 years Leonardo’s words are true and this rule is still widely used in design and advertising. It may sound a bit contradictory, but simple things often require much more brain power to create than the most complicated stuff. And it always strikes you when something completely simple is capable of conveying so much more than you expect.
