Posts Tagged ‘ Baseball ’

James Bennett’s Baseball Illustrations.


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Gatorade Benefit Project


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Gatorade has partnered with artists from around the world to create a dynamic print campaign featuring star athletes representing different sports such as NFL, Baseball, Tennis and Athleticism. The campaign features illustrations of the athletes that demonstrate the benefits of Gatorade products and drives at the idea that athletic performance is driven from the inside. Commissioned by TBWA\Chiat\Day he was direct to illustrate a combo of 3 ads for the campaign including the artworks for Cam Newton, Derek Jeter and Usain Bolt, the visual direction was well accepted by PepsiCo and they invited me also for a fourth ad for JJ Watt and participate on a feature for MTV interviewing the star.

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Jay-Z’s Roc Nation Sports Client List


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Jay-Z founded his sports agency this year and has already made aggressive moves in the sports world. In a few months he has managed to develop a strong client list of powerful athletes. Jay-Z became a certified sports agent in June, 2013. Take a look at the star power in the Roc Nation Sports client list featuring Skylar Diggins of the Notre Dame,  Robinson Cano of the New York Yankees, Kevin Durant of the Oklahoma City Thunder, Quarterback Geno Smith of the New York Jets, Victor Cruz of the New York Giants and more powerful athletes to come.

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Chicago vs. Chicago: Round 2 (Extended Version).


Last summer New Era paid homage to the bitter rivalry between the New York Yankees and Boston Red Sox with a series of commercials featuring comedic actors Alec Baldwin and John Krasinski.  This spring, the sports apparel company has shifted its focus to the Windy City where Chicago White Sox fan Craig Robinson (Daryl from “The Office”) and Cubs fan Nick Offerman (Ron Swanson on “Parks and Recreation”) can’t seem to agree on anything.