There have been some advertisements that are innovative, attention grabbing, and a great use of technology to demonstrate a point. The new super clever ad that’s been installed on subway platforms in Stockhlom is all of the above. The digital screens are equipped with ultra sonic sensors that activate as a train is passing, causing the woman’s hair to blow around just like in real life. I could watch this all day and I probably will. Damn the man! It’s Friday so it’s either this or take a nap under my desk. They’ll never find me! The ad is for Apotek, a pharmacy, and the tag line is: Makes your hair come alive.