A while back, I had thrown up a post about the Mugler Mens Fall 2011 Campaign, and I was blown away by the creativity of their ads. However, I was a bit misinformed about what I was actually seeing. I was under the impression that the model in the photos was done up by make up artists to look the way he did for the pictures, but this isn’t the case. The model in the photos is a man named Rick Genest, who’s gone through EXTENSIVE tattoo sessions to get the appearance he’s obtained. After finding out about Mr. Genest’s amazing work, I found a few more shots of things he’s done for fashion magazines, and even a short video.